Bluewater, Kent

Bluewater is Europe’s leading retail and leisure destination. They currently employ over 20,000 staff. It is constantly looking at ways to improve the customer experience. The Human Resources team looked to appoint a training provider, with relevant retail experience, who could work with staff to ensure they could deal with complaints consistently and ensure the safety of over 27 million shoppers a year.

The Skills People proposed a series of workshops,which would also lead to a Welcome Host qualification, a recognised retail industry qualification. The workshops were based on 'reflective learning', so staff were able to learn new skills and techniques using situations based on previous encounters with shoppers. This helped staff develop a range of 'tools' so
they could better manage conversations with shoppers in the future. Bluewater was impressed with the interactive approach adopted by The Skills People which was ideal for instilling
in staff the skills Bluewater desired.

The Skills People also planned a series of short, bespoke health and safety courses for cleaning staff. These were designed to give cleaners, the knowledge they required to improve health and safety practices. The training was closely aligned to the National Vocational Qualification (NVQ) in Cleaning. This meant that staff were able to be assessed in the work place, at varying times of the day, and achieve an NVQ.

To date, more than 120 members of staff have been trained in customer service and 60 have gone through the health and safety training leading to an NVQ Level 2 in Cleaning.

The Result? A 60% reduction in complaints, a 30% reduction in reported accident incidents. There has been a noticeable increase in staff motivation and demand for training.

Bluewater"Knowledge brings confidence and increases motivation. It also means people are more employable. The training has been very well received. There's now a thinking process when people are doing a job - they understand the reason they are doing it. The delivery [of the training] has been fantastic, very responsive and professional. When we have had issues they have been resolved quickly and without fuss." Seundouss Laroussi, Soft Services Manager, Bluewater

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